Plot is a campaign job for a real company that focuses on storytelling and nature. Here we could choose the theme and the story to play with. The idea was to photograph a real book and photoshop it into a scary scenario. Once I had the base, I was able to design Abri's poster and website. Later on I designed the magazine, where I tried to recreate the creepy atmosphere of the image by adding spider webs, pumpkins and textures, which turned out very cool!